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Orrin Woodward MonaVie Team Video
Orrin Woodward Leadership Video I Orrin Woodward Leadership Video II
Here is a small sample from Chris Brady and Orrin Woodward's new book - Commerce through Communities
A Tale of Three Industries
Although each of their origins can be traced back to the early 1900s, there are three industries that were
officially born sometime in the post-World War II economic boom.
One of these industries was what we’ll call massmerchandise discounting, and we’ve already talked a
lot about it in this book. Mass-merchandise discounting, which might more readily today be called “Big
Box Stores,” was pioneered by Sam Walton of Wal-Mart fame. Not only did Walton’s concept become
“main stream,” but at hundreds of billions of dollars in revenue, it could fairly be considered to be the
stream! Add to that the other competing companies and those built upon the same model, such as Target,
Cosco, Best Buy,
of our world economy.
The second of these three industries has also received a lot of coverage in the pages of this book.
Franchising was finally taken out of the dark ages by Ray Kroc, the founder of McDonald’s. His efforts were
so successful, and so successfully duplicated, that any world traveler can attest to the ability to step off a
plane in nearly any part of the world and find a franchise food establishment somewhere near by. It’s gotten
to the point where we almost expect it!
The third industry, which you may have guessed by now, is what we have called Commerce through
Community. It has also been called word-of-mouth marketing and relational marketing. Although it was
birthed at roughly the same time as the other two industries, and it even grew at relatively comparable
rates in its early history, something happened that prevented its rise to “mainstream.” The reasons for
this are not the topic of this book, however, the fact remains: Commerce through Community was once on
track to be just as large and just as dominant as big box stores and franchising! We believe that there is
no reason it shouldn’t still become main stream! All that would be required is a product with massive customer
enthusiasm, a compensation plan that actually allows people to prosper through their hard work, and
a corporation that understands treating its distributors with the utmost respect is the key to continuing
growth and strength in the marketplace. All of these things come to fruition with Monavie.
Why has Monavie grown to an unprecedented billion dollars in revenue in just over three years? One
of the biggest reasons, we believe, is the power of an idea whose time has come, actually, an idea whose
time is thirty years behind where it should have been already! There is effectively a thirty year vacuum
that must be filled. There is a lot of revenue, a lot of success, and a lot of growth that must happen quickly
to fill that void. In effect, the industry of Commerce through Community is going mainstream, and the
Monavie Team is the group to do it!
What does all this mean? It means that visionaries often find each other. It means that not only are massive
trends coming together, but the potential is finally in place for the Commerce through Community
concept to make its way onto the “mainstream” stage. Why shouldn’t the Monavie Team be as common as a
Visa card, only more valuable in people’s lives? Why shouldn’t such an incredible product as the Monavie
blend be in everyone’s refrigerator? Why shouldn’t millions of people be profiting from the incredible Monavie
Compensation Plan? The answer is that there is nothing stopping these visions from becoming reality.
All that is needed is leaders and participants to help make it so. And that, my friends, is where the
real opportunity lies. Welcome to your future! As Victor Hugo said, “An invasion of armies can be
resisted, but not an idea whose time has come.”



